About Me
About Me
Hi! I’m Dan, a digital marketing enthusiast with a 7-year journey in the field. Passionate about the impact of marketing, I delve into SEO, social media, and content creation. My blog is where I share insights and explore marketing’s influence.
Since discovering my passion for digital marketing at 16, I’ve been immersed in learning and applying its principles. With a degree from the University of Exeter in Marketing and Management, my journey has been rich with experiences that span the entire digital marketing spectrum. Through my blog, I aim to unravel the nuances of marketing influence, offering fresh perspectives on trends, tools, and tactics for enthusiasts and professionals alike.
- Currently exploring the latest in digital marketing analytics and strategies.
- Actively engaging with the digital marketing community to share knowledge and insights.
- Seeking out new trends and technologies to keep my skills at the cutting edge.
- Pursuing further learning opportunities in digital marketing to enrich my expertise.
My Experience
My digital marketing journey has nurtured my growth from curious explorer to skilled practitioner, passionate about navigating the digital realm.
Starting with a spark of interest in the power of online influence, I delved into SEO, social media, and content creation, like a gardener nurturing a diverse ecosystem. Each project has been a stepping stone, from sprouting startups to flourishing enterprises, cultivating a rich landscape of creativity, strategy, and digital innovation.
Awards and Achievements
2023
DMI Search Marketing Specialist
2023
HubSpot Academy Email Marketing
2023
Exeter Award
2021
IKEEP Intrapreneurial Award
2024
Digital Marketing Supervisor
Managed email and social media campaigns, leveraging automation and analytics for improved engagement and retention. Utilised GA4 and Google Ads for data-driven optimisations, enhancing campaign effectiveness. Crafted content strategies for enhanced online visibility and SEO, while mentoring a digital marketing apprentice to elevate team skills.
2023
Marketing Assistant
Managed HubSpot email campaigns, enhancing engagement and conversions with A/B testing and personalised sequences, leading to a notable increase in Marketing Qualified Leads. Also revitalised marketing materials with Canva graphics, supporting lead acquisition efforts.
2022
Sales Manager
Developed and guided a sales strategy to improve market presence and grow the customer base, coordinating sales and marketing to enhance lead generation.
2017
Digital Marketing Intern
Developed analytical skills by analysing market trends, monitored social media for insights, and enhanced client strategies with targeted content and research, using CRM for detailed reporting and actively contributing to creative sessions.